Shopify Apps to Boost Your Black Friday Sales
Let's be real - Black Friday Cyber Monday (BFCM) can feel pretty overwhelming for e-commerce brands. Between managing inventory, creating promotions, and making sure your website can handle the traffic surge, there's a lot on your plate!
But here's the good news: there are some incredibly helpful Shopify apps that can take your BFCM strategy from stressed to successful. And as web designers who specialize in Shopify, we definitely have a few favorite apps that our own clients have used to boost their own sales! Here are 3 apps that you can install on your Shopify site now to prep your business for the holiday season ⤵
01 / Boost Your Average Order Value with "Frequently Bought Together"
One of the best ways to encourage customers to buy more products is to give them a quick + easy way to bundle products together straight from the product page! Our clients, BeautyGARDE, use this app on their website and love how it encourages their customers to bundle their favorite nail care items together in just one click! Here’s what it can do:
Recommend complementary products right on your product pages
Add 4 different types of bundled discounts that incentivize larger purchases
Use AI to share relevant products based on shopping behavior
This app is especially powerful during BFCM when shoppers are already in gift-buying mode. By strategically offering bundle discounts, you can significantly increase your average order value while helping customers check more people off their gift lists!
02 / Create FOMO with "Essential Countdown Timer Bar"
Want to add a sense of urgency to your BFCM sales? This countdown timer app is perfect for building hype around your current sales and make sure customers don’t miss out! Here's why we love it:
Add countdown timers anywhere on your site (navigation bar, product pages, cart)
Customize colors and styling to match your brand
Schedule different timers for various promotions
Pro tip: Don't just use this for your main BFCM sale! You could create timers for different flash sales throughout the year to keep the excitement (and sales) rolling.
03 / Keep the Sales Coming with "Notify! Back in Stock | PreOrder"
During BFCM, you put a so much energy towards generating sales. But what happens if you sell out? With this app, selling out of a product doesn’t mean that things have to slow down. We used this app for our client, Caftari, to help them continue building a waitlist after their product sold out just 2 weeks after they launched! Here’s what it allows you to do:
Automatically switch "Add to Cart" buttons to "Pre-Order" when items sell out
Collect email addresses for back-in-stock notifications
Show low inventory with "only left" to create scarcity (FOMO)
Think about it: instead of losing potential customers when products sell out, you're building a list of highly interested shoppers who are ready to buy as soon as you restock!
Getting Ready for the Big Weekend
While these apps are fantastic tools for boosting your BFCM sales, don’t forget to give yourself some time to test them well before the holiday rush. We recommend setting them up at least a week in advance so you can:
Work out any technical kinks
Customize the styling to match your brand
Test the user experience on both desktop and mobile
We know the holiday season can be stressful for e-commerce founders. But with these apps in your toolkit, you'll be well-prepared to make this your best BFCM yet! 💪
Looking for Shopify tips? Download our Shopify Launch Checklist to make sure you don’t miss any of the important steps while setting up your e-commerce site for the first time.