The design process doesn’t start with me sketching out ideas, it actually starts with you! Your story and passion behind what you do is the foundation we want to build off of, so the first step is to dive into your brand’s values, goals and why your audience is drawn to you. You’ll fill out a simple questionnaire to find that deeper meaning and get us started.
After reviewing your questionnaire, I’ll put together a creative direction that outlines your audience, competition, and how we’ll use design to accomplish your brand goals. I’ll present this with some gathered imagery for inspiration to make sure that we’re on the same page with the visual direction that we want to go in.
This is where things get really fun. I’ll let my creativity go wild, crafting meaningful concepts for you with our creative direction as my guide. Slowly and thoughtfully, we’ll weed through different ideas and find what feels right for you and your audience.
Once everything is approved and feels perfect, I’ll hand over everything to you and help you launch your new look. You’ll receive all the final files and video tutorials to help you edit any collateral or templates yourself. I’m also happy to recommend or communicate with printers for you if you choose to apply your new brand to print pieces after our project is finished.
First, you’ll fill out my contact form to say hi, tell me a little about your business and what type of design package you’re interested in. Then we’ll schedule a call to chat more and figure out how I can best help you. After that, I’ll put together a custom project proposal outlining an estimated timeline, pricing, and anything else you might need to know about how our project will go. If all looks good, you’ll sign a contract and pay your 50% deposit to reserve your spot in my schedule until our official start date.
Each project is different, but you’ll find estimated timelines above the descriptions for each of my design packages.
I am orginally from the U.S., but for the past 2 years I have taken Wayfarer with me and my husband and I travel around the world for his job. We are currently back in the U.S. for the summer, but I work with clients from all over the world.
As a one-lady-run studio, I have to been very intentional about scheduling out projects to guarantee that I’m providing my full attention and talent to each client. My availability varies from time to time, but typically my wait time between booking your spot and actually starting the project is 1 month. If you have a project that is urgent, just let me know and I’ll see what I can do for you!